Hyland’s Naturals has expanded its product offerings with the release of the company’s first Baby Skin Care collection of six certified USDA organic topical products.
The ongoing COVID-19 pandemic has accelerated consumer demand for greener baby and toddler skin care, driving popularity of clean label, natural and organic, and vegan-certified products, says GlobalData.
Natural beauty specialist Weleda will kickstart a worldwide campaign to drive uptake of its top-selling calendula baby care range, targeting expectant mothers and new parents.
The premium cosmetics market has at last embraced the fast
developing organics and naturals trend, with YSL Beaute-owned
designer fragrance brand, Stella McCartney, creating the100 per
organic facial care line, Care by Stella McCartney.